For an Internet site to attract visitors, it must contain interesting and regularly updated materials, which is quite a time-consuming task. In addition, other conditions are necessary for the success of the project – well-thought-out advertising, competent management of the project as a whole… And in order to achieve all of this, you will need several other specialists.
Authors prepare materials for publication on the site. As a rule, the authors have nothing to do with either the design or administration or programming the server. Their task is to prepare the material, paste it into a form, and press a button.
The editor checks materials sent by authors and allows (or doesn’t allow) them to be published on the site. And also, if necessary, edits them, corrects them, sends them for revision, argues with the authors, and performs other actions necessary to create an interesting section. Also in collaboration with the editor may work with proofreaders and the editor-in-chief. If the site is large and contains several sections, each section may have its own editors, proofreaders and authors.
In some cases, you may need a separate employee who will check the correctness of the information entered in the database and, if necessary, to correct it. First and foremost, this applies to online stores, where there are many products, the likelihood of misprints or incorrectly filled out form fields is quite high, and the damage from such typos can be very significant.
In the case of interactive sites may require moderator, who will, for example, to monitor compliance with the message topics forums, delete spam and so on.
Advertising manager is engaged in the promotion of the project, preparing advertising campaigns, organizes promotions, communicating with other sites to exchange links, preparing (or giving tasks to the authors) press releases and promotional texts and does other work related to the “promotion” site. Must have considerable experience on the Internet and know its specifics. A typical mistake made by many companies is to shift the responsibility for promoting the corporate website to an “offline” advertising manager or web programmer.
The project manager is engaged in the overall concept of the project, determines the direction of development, prioritizes tasks, gives tasks to employees and conducts other administrative activities.
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